Pawn shop auction software for unredeemed pledges

Stop dumping aged inventory at wholesale. Auction unredeemed pledges online at full retail value — on your own branded site, with no commissions and no per-lot fees.

Start 14-Day Free Trial Request a Demo Call (508) 322-1770

No credit card required.

From counter case to branded online auction in a single afternoon.

You're leaving 40% of your retail on the table

A customer defaults on a $600 loan. The pledge sits in your case for six weeks. It doesn't move. So you call the scrap guy, the jeweler down the street, or the tool buyer who comes through on Thursdays — and you take 40–60 cents on the retail dollar. Every pawnbroker we talk to has a version of this story. Nobody likes it. Everybody keeps doing it.

Selling Lane lets you run a weekly or monthly online auction of your aged inventory at full retail prices. $995/month or $9,995/year, flat. No commissions on your recoveries. No per-lot fees. One ring of ten jewelry pieces in a good month can pay the subscription three times over.

Wholesale buyer vs. online auction

Ten mixed pledges. Total retail value: $14,000. Here's what pawnbrokers typically recover each way.

Traditional: sell to a wholesaler

$5,600
  • 40% of retail value
  • One buyer dictates the price
  • Same repeat offer every week
  • Jewelry sold at melt, not fair market

Selling Lane: online auction

$10,500
  • ~75% of retail, typical recovery
  • Hundreds of bidders compete
  • Buyer premium kept 100% by you
  • Minus a flat $995/month subscription

Recovery multiples vary by category. Jewelry, designer handbags, firearms, and quality tools consistently outperform wholesale. We publish real auctioneer data in the Auction School.

Three traps most platforms fall into

1

The marketplace fee trap

eBay takes 13%. StockX takes 9%. HiBid takes a cut of every premium. On a $500 Cartier bracelet that's $65 gone before you pay the processor. Over a year, marketplace fees eat more than our entire annual subscription.

2

The catalog trap

Pawn inventory is wildly varied — one ring, one drill, one PS5, one coin. Generic auction software assumes you're listing 200 of the same thing. Selling Lane handles single-lot bulk entries, per-item condition reports, and mixed-category sales out of the box.

3

The compliance trap

Firearms, precious metals, and defaulted pledges all come with paperwork. Selling Lane tracks lot provenance, keeps auction records exportable, and lets you flag restricted-buyer items so only verified accounts can bid.

Selling Lane solves all three

Flat fee, built for mixed single-lot inventory, with verification and reporting pawnbrokers actually need.

Running a weekly pledge-recovery auction

A three-location pawn operation in the Southeast runs a 5-day online auction every Monday. 40–60 lots, mixed categories. Here's their weekly rhythm.

1 Pull defaulted pledges on Monday morning

Print the default report from your POS. Pull each item from the case or back room. Snap six photos per piece on a phone or a lightbox rig — jewelry from multiple angles, tools with serial number visible, electronics screen-on.

  • Works with any POS export (CSV)
  • Unlimited photos per lot, phone or DSLR
  • Batch upload from a single folder

2 Catalog with category-aware templates

Jewelry template pre-fills karat, weight, stone, hallmark fields. Electronics template pre-fills model, serial, working condition, accessories included. Tools template pre-fills brand, power source, age. You type a description, set reserve, done.

  • Category-aware condition reports
  • Reserve pricing per lot
  • Buy It Now optional per lot

3 Go live Monday at noon, close Friday at 8pm

Your branded auction site goes live. Bidders register once, bid on any future auction. Proxy bidding auto-steps increments. Anti-sniping extends any lot that gets a bid in the last 90 seconds. The emails, the SMS alerts, the outbid notices — all automated.

  • Timed online auctions, any duration
  • Proxy + anti-sniping built in
  • Mobile bidding (no app download)

4 Saturday: invoice, pay, ship, settle

Invoices fire automatically at close. Buyers pay by card, ACH, Venmo, or PayPal. Winning bidders get a pickup window or shipping label. You get a revenue report that feeds straight back into your POS for reconciliation.

  • Automated invoicing & payment links
  • Local pickup + shipping options
  • Daily revenue reports, exportable

No video, no OBS, no $4K encoder

Pawn auctions run best as timed online events, not live simulcasts. Selling Lane ships with a Simulcastless™ live-bidding mode — the energy of a live auction without having to broadcast video of your retail floor.

Built for every shape of pawn operation

If you're selling to wholesalers, running a "buy it now" Facebook page, or watching inventory age in your case — this is the exit ramp.

The features pawnbrokers actually use

FeatureWhy it matters for pawn shops
Timed online auctionsBest format for mixed single-lot pledge inventory — 5–7 days to find the right buyer.
Unlimited photosShoot jewelry, tools, and electronics in the detail they deserve — higher photo quality lifts ASP.
Category condition templatesPre-fill karat, brand, serial, working condition fields by category — fast catalog.
Reserve pricingProtect your loan basis on every lot. Nothing sells below your number.
Buy It NowTurn one-off novelty items into instant sales without waiting for competitive bidding.
Deal deskUnsold lots route to second-high bidder with a time-limited counter. Recovers 10–20% more revenue.
Bidder verificationRequired for firearms and high-value lots. Stop non-paying bidders before they bid.
Branded auction websiteYour logo, your domain. Buyers come back to your site, not a marketplace.
Buyer CRMThe jewelry collector, the tool buyer, the sneaker flipper — tagged and segmented for targeted email.
Automated invoicingInvoices fire at close, buyers pay by card/ACH/Venmo/PayPal. No manual ledger work.
Flat-fee pricing$995/month or $9,995/year. Zero commissions. Ten jewelry lots pay for the subscription.

One flat fee. Keep every dollar you recover.

Run one auction a month or one a week — same price.

Monthly
$995/mo

Cancel anytime. No long-term contract.

Save 2 months
Annual
$9,995/yr

$833/month equivalent. Lock in today's price.

No commissions. No per-item fees. No per-auction charges. No seat licenses.

See Full Pricing & Compare

Ready to recover full retail on every pledge?

  • ✅ Unlimited bidders
  • ✅ No success-tax fees
  • ✅ Instant setup
Start Free Trial Request a Live Demo Call (508) 322-1770

14-day free trial · No credit card required

Bid simple. Sell smart. — Selling Lane

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All auction categories

28 category guides with real ROI data.

Ready to keep 100% of what you earn?

Join auctioneers across 50+ categories who run their entire operation on Selling Lane — and never pay a per-transaction fee.