Create Real Property Sales with an Online Auction
Real estate auctions offer a fast, transparent, and competitive method to sell property — from single-family homes and condos to commercial buildings and undeveloped land. Whether for investor flips, foreclosure clearance, or estate sales, auctions create urgency and compress sales timelines.
Our auctions are typically online and bid-at-the-item with smartphone on inspection day, allowing buyers to inspect properties in person while placing bids through their mobile device from anywhere.
💡 Why Real Estate Auctions Work
- Speed to CloseAuction sales happen fast — often with pre-qualified buyers, defined timelines, and minimal contingencies.
- Competitive Bidding Raises ValueAuction dynamics drive pricing upward, especially when multiple buyers are vying for limited local inventory.
- Strong Revenue for OrganizersA 12% buyer premium and 5% listing fee generate consistent returns per property.
- Post-Auction Negotiation via Deal WorkingSelling Lane's deal working feature helps auctioneers close an additional 10% of deals after the auction ends.
🏘️ Property Types Sold
- 🏡 Single-family homes, townhouses, and condos
- 🏪 Small commercial properties and storefronts
- 🌳 Vacant land, farms, and development lots
- 🔨 Fix-and-flip or distressed homes
- ⚖️ Estate-owned and trust-held properties
- 💰 Investment portfolios and income properties
🧩 Case Study: PrimeParcel Monthly Real Estate Auctions
The Numbers
- FrequencyMonthly
- Avg properties per auction8
- Avg sale price per property$250,000
- Buyer fee (12%)$30,000/property
- Listing fee (5%)$12,500/property
- Buyer fees collected$2,880,000
- Listing fees collected$1,200,000
- Deal working closures$500,000
- Annual gross property sales$24,000,000
📈 Annual Performance
Annual Financial Snapshot
- Total platform-enabled revenue$4,580,000
- Software cost$9,996
- ROIOver 450× return
🏁 Ready to launch your next auction?
Compress timelines and drive competitive bidding on homes, land, and commercial property — with mobile-first inspection and deal-working tools.
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