Top Features:
Selling Lane Auction Software

Every feature included in one competitive price. We never take a commission on your sales. Explore what's inside.

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Bidding & Auction Formats

Run any type of auction, your way

Simulcast Streaming

Simulcast Streaming

Broadcast your live auction to online bidders worldwide with low-latency video.

Live-Data Simulcast

Live-Data Simulcast

Real-time bid data to online buyers — no camera, no lag, no buffering.

Open Bid Auction

Open Bid Auction

Competitive, transparent bidding with anti-sniping. FOMO drives prices higher.

Proxy Bidding

Proxy Bidding

Buyers set a max — the system bids automatically on their behalf.

Silent Auctions

Silent Auctions

Professional sealed-bid events without clipboards or huge annual fees.

Hybrid Auctions

Hybrid Auctions

Combine in-person and live online participants — seamlessly, in real time.

Seller & Operations Tools

Run your business, not just your auctions

Block Clerking

Block Clerking

Sync the live ring with online bidders in real time. One-tap raise/lower, Internet Winning indicator, three-way close.

Real-Time Dashboard

Real-Time Dashboard

A 360° view of your live auction — current bids, bidder counts, lot status.

Bulk Upload

Bulk Upload

Import hundreds of lots in minutes via CSV or Excel.

Condition Reports

Condition Reports

Fully customizable disclosure templates that drive higher bids.

Fee Management

Fee Management

Automate premiums, commissions, and doc fees with a flexible engine.

Second Chance Offers

Second Chance Offers

Offer unsold or declined lots to runner-up bidders and close more deals.

Auction Flyer Creator

Auction Flyer Creator

Generate printable lot sheets instantly — no Canva, no designer.

Live Auction TV Display

Live Auction TV Display

Command the room with a professional current-lot display.

Multi-Location Support

Multi-Location Support

Manage multiple yards and locations from one account.

Auction API

Auction API

JSON API for contacts, inventory, and companies. Wire Selling Lane into your dashboards and reports.

Buyer & Bidder Management

Know your buyers. Protect your auction.

Auction CRM

Auction CRM

Centralized bidder management from registration through checkout.

Bidder Verification

Bidder Verification

Stop the ghost bidder problem before it starts.

Auction Arbitration

Auction Arbitration

Built-in dispute resolution to save deals and retain buyers.

Mobile-First Bidding

Mobile-First Bidding

Bid from any phone, tablet, or desktop — no app download.

Login with Google

Login with Google

Instant access for your team and buyers — no password fatigue.

Revenue & Brand

Your brand. Your buyers. Your profits.

White-Label Branding

White-Label Branding

Your logo, your domain — buyers see your brand. Included, not an add-on.

No Commission on Sales

No Commission on Sales

Keep 100% of buyer and seller premiums. We never take a cut of your sales.

Included Auction Website

Included Auction Website

White-labeled auction site on your domain — included.

Automatic Invoicing

Automatic Invoicing

Professional invoices auto-generate when your auction closes.

Payment Processing

Payment Processing

Credit cards, EFT, Venmo, and PayPal — get paid instantly.