The Rise of the Auctionpreneur: Why We Had to Invent a New Word
Are you an Auctioneer or the Auctionpreneur? Hint: you can be both! By Jude Campbell, CEO Language is important. It frames how we see the world. For the last 50 years, the auction industry has been defined by a single word: Auctioneer. When you hear that word, you likely picture a specific archetype: Someone on…
