Stop Managing Spreadsheets. Start Managing Relationships. An auction is only as good as its bidders. But managing registrations, verifying identities, and chasing down payments can turn into a full-time job. Selling Lane’s built-in Auction CRM software eliminates the “admin tax” by giving you a centralized hub to manage every buyer interaction from registration to the…
How to Fire the Middleman and Keep 100% of Your Auction Profits If you hired a cashier at your business, and they demanded 5% of every sale you made, plus charged your customers an extra 10% just for walking through the door, you would fire them immediately. You would call the police. You would call…
Are you an Auctioneer or the Auctionpreneur? Hint: you can be both! By Jude Campbell, CEO Language is important. It frames how we see the world. For the last 50 years, the auction industry has been defined by a single word: Auctioneer. When you hear that word, you likely picture a specific archetype: Someone on…
Build Trust, Boost Loyalty, and Make Your Sales a Local Favorite with Auction Event Software and Community Envolvement Great auctions don’t just sell, they connect. When powered by the right auction event software, your auction can become more than a transaction: it becomes a community tradition that draws loyal bidders, builds buzz, and grows your…
Choosing the right auction format and the right auction software is just as important as the items you’re selling. Whether you’re running estate sales, classic car auctions, or charity fundraisers, your success depends on how your bidders engage. At Selling Lane Auction Software, we specialize in flexible, easy-to-use auction tools that support every major format—online,…
Auction Startup’s that focus solely on fast sales and low commission rates often struggle, while those that prioritize trust, quality inventory, and relationship-building create sustainable, profitable businesses. Why Do So Many Auction Startup’s Struggle? It’s not because they lack inventory or access to technology. It’s because most new auctioneers approach the business like sellers, not…
