Meet Vicky: Executive VP & Chief Marketing Officer at Selling Lane. When she’s not busy strategizing world domination via CRM, she's probably perfecting the art of multitasking by sipping her third latte, scheduling meetings in her sleep, and hunting for that elusive pen she just had a second ago. Rumor has it she was born with a marketing manual in one hand and a coffee cup in the other. Truly the heart, soul, and caffeine of Selling Lane!" 🚀☕😂
Ah, the life of mobile hairdressers, barbers and stylists! Zipping from one location to another, transforming retirement homes into fashion runways, and turning private parties into glam fests. But let’s face it, while your scissors might be sharp, dealing with payments can sometimes be… well, hairy. 🙈 Enter SellingLane, the ultimate sidekick for mobile hairdressers.…
Like it or not, Business ERP systems are notoriously complicated. Unnecessarily complicated. My father, the greatest salesman in my opinion, used to call it, “an amorphous mass of undo-ability.” Complication causes confusion, and some software companies fail to recognize that efficiency isn’t just a buzzword—it’s a lifeline for your business. As your business grows, the…
Why Your CRM Absolutely, Undeniably MUST Be Mobile-Friendly 📲 Hello Digital Nomads, Road Warriors, and even those Couch Entrepreneurs! 🛋️ In the age of constant movement and the blur of the digital revolution, your Customer Relationship Management (CRM) tool being stuck on a desktop is like having a sports car with no wheels – looks…
Sales isn’t just about having a great product or delivering a pitch-perfect presentation. It’s about understanding people. The most successful salespeople are those who delve deep into the human psyche, leveraging knowledge from psychology, cognitive biases, and body language. By mastering these areas, you can significantly enhance your sales prowess and connect with your customers…
“It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is most adaptable to change.” Charles Darwin It’s survival of the fittest out there, and let’s just say Darwin would’ve been the ultimate CEO. Markets shimmy and shake more than a salsa dancer on…
The Art of Persuasion in Sales. “People don’t buy for logical reasons. They buy for emotional reasons.” – Zig Ziglar In the intricate dance of sales, understanding the psychology of the buyer is paramount. Time and again, studies and real-world experiences have shown that emotion, rather than cold hard facts, drives purchasing decisions. But once…
Ah, the daily drudgery of the 9-to-5—where your soul feels like it’s wrapped in bureaucratic bubble wrap. It’s as exciting as a tofu sandwich on gluten-free bread, am I right? But hold onto your neckties and pantyhose, folks! There’s a whole other universe beyond the taupe walls of your cubicle, zoom calls and meetings that…
According to census records from 2020 roughly 6,000,000 individuals are what’s known as the Solopreneur. That’s literally 5% of the US workforce is a Lone Operator, and it’s even higher in other countries. And that’s not including people that are running single person businesses as a side gig. Solopreneurs are emerging as a dominant force…
Setting the right price for your services or product is a delicate balance. Price too high, and you risk alienating potential customers. Price too low, and you might undervalue your services, leaving money on the table. This guide will walk you through the steps to find that sweet spot, ensuring you’re compensated fairly while offering…
How you price your product or service can be as crucial as the product itself. One popular method that has proven effective across various industries is the use of pricing tiers. But what are they, and how can they benefit your business? What are Pricing Tiers? According to the US Chamber of Commerce, “Tiered pricing…