Stop Managing Spreadsheets. Start Managing Relationships. An auction is only as good as its bidders. But managing registrations, verifying identities, and chasing down payments can turn into a full-time job. Selling Lane’s built-in Auction CRM software eliminates the “admin tax” by giving you a centralized hub to manage every buyer interaction from registration to the…
Ask any dealer what their biggest expense is after payroll and inventory, and they will all say the same thing: Advertising. Dealers pour thousands of dollars every month into Google Ads, Facebook clicks, and third-party lead aggregators. And what do you get in return? A name, an email address, and—if you’re lucky—a 5% connection rate.…
Auction Sell Rate Strategy and Script to Boost Sell Rate to 75% Here is a scenario I see play out every Saturday at public auctions across the country: The Setup: You run 40 cars in your marketplace. The Result: You sell 20 of them. The Metric: You hit a 50% Sell Rate. Most dealers high-five,…
Most dealers look at an auction as a place to dump bad cars. They see it as the “end of the road” for inventory. But a growing group of innovative dealers in California and Pennsylvania are flipping the script. They aren’t using auctions to dispose of cars; they are using auctions to acquire customers and…
“Your trade-ins are your assets. The photos are your intellectual property. The buyer network is your community. Stop renting them out.” -Jude K. Campbell The Vehicle Exit Strategy is Broken, is a Private Wholesale Marketplace the Solution? For decades, the “exit strategy” for aged automotive inventory has been exactly the same. It’s a ritual every…
Turn your liquidation problem into a profit center, keep the fees, and build your own brand. If you are a business owner selling surplus inventory, returns, or assets on third-party marketplaces like eBay, you are likely leaving massive amounts of money on the table. You are doing the hard work—sourcing, stocking, and shipping—while a third-party…
Stop doing math at the checkout counter. You need auction fee software to automate your Buyer’s Premiums, Seller Commissions, and Doc Fees. In the auction business, fees aren’t just “settings”—they are your paycheck. Yet, most auction software makes setting them up a nightmare of complex menus and rigid rules. Selling Lane’s Fee Engine is designed…
Technology used to be a barrier. We turned it into a bridge. Meet the new standard for Affordable Auction Software. Do you remember what it was like to buy a coffee at a small independent café in 2008? If you didn’t have cash, you were out of luck. Why? Because the “Point of Sale” (POS)…
If you are tired of losing margins, it is time to switch to no commission auction software that charges a flat monthly rate instead of a percentage. It was a tough year for the auction industry, margins are down. Supply is tight. So why are you still paying a ‘Success Tax’ on every Auction sale?…
Look, we’ve run hundreds of auctions, build three separate auction software platforms and took thousands of photos of items. We’ve seen it all: the electrifying energy of a bidding war that drives prices through the roof, and the absolute technological despair of a server crashing with two minutes left on the clock. We know that…
