Consistency: The Antidote to the Rollercoaster Pipeline
The unpredictability of sales results has long been a Rollercoaster challenge for businesses. Peaks of success followed by valleys of low performance can wreak havoc on forecasting, morale, and growth strategies. “Good month, bad month – the Hero to Zero effect of poor CRM utilization” Jude Campbell the managing partner at Selling Lane This phenomenon, known…